Geo Consulting

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User habits for seeking information and brands are evolving. Through our GEO (Generative Engine Optimization) consulting, we ensure your brand gains greater visibility on AI platforms such as ChatGPT, Gemini, and Google’s AI-powered search features. With our data-driven strategies and analytical reporting, we track your brand’s presence within AI-generated responses and strengthen its position in the digital landscape.

User habits for seeking information and brands are evolving. Through our GEO (Generative Engine Optimization) consulting, we ensure your brand gains greater visibility on AI platforms such as ChatGPT, Gemini, and Google’s AI-powered search features. With our data-driven strategies and analytical reporting, we track your brand’s presence within AI-generated responses and strengthen its position in the digital landscape.
  • What is GEO?

    Search behavior is shifting. Instead of browsing through ten blue links, users now read a single, definitive answer—and if a brand isn’t mentioned within that response, it doesn’t even make the cut. GEO (Generative Engine Optimization) is a strategic approach designed to ensure your brand is accurately understood by large language models, recognized as a trusted source, and recommended in relevant search queries.

  • What Is GEO Not?

    GEO is not an alternative to SEO. It does not replace SEO; rather, it brings it into the age of artificial intelligence. It is not a one-time or sporadic endeavor; it requires consistent monitoring and ongoing implementation. The primary reason for this is the continuous evolution of GEO practices, driven by rapid advancements in the field of artificial intelligence.

  • Why GEO Now?

    AI-powered platforms are playing an increasingly significant role in how users access information and make decisions. In the travel sector, in particular, users are leveraging platforms such as ChatGPT, Gemini, and Google’s AI-driven search features to research hotels, select destinations, and evaluate accommodation options. This shift creates a new arena of visibility for brands. Being featured in AI-generated responses allows brands to engage with potential guests at an earlier stage of their decision-making process. Initiating GEO (Generative Engine Optimization) efforts today is essential for strengthening your brand’s position within this new search ecosystem and adapting to evolving user behaviors.

  • Scope of Services

    Strategy and Competitor Analysis
    We begin by identifying your target queries and analyzing the current visibility of both your brand and your competitors within LLMs (Large Language Models). We then share the resulting strategy with you and use it as the foundation for our work.

    On-Page Content Strategy
    We restructure your website’s content to ensure it is easily readable and quotable by artificial intelligence.

    Technical Analysis and Development
    We examine and enhance your site’s technical infrastructure to ensure it is accessible, readable, and accurately interpretable by AI bots.

    Off-Page Guidance
    We provide briefs for necessary initiatives across OTAs, metasearch engines, and reputation management channels, ensuring your team takes the right steps.

    User-Generated Content Positioning
    We ensure your brand is accurately positioned within user reviews and experience-based content—sources that artificial intelligence relies on heavily.

  • Technical Optimization Topics

    FAQ optimization and development ALT tag optimization for images
    Strengthening keyword and topic coverage
    Schema markup and structured data optimization
    Managing AI crawler access (GPTBot, OAI-SearchBot, PerplexityBot, Google-Extended, etc.) via robots.txt
    Creation of an llms.txt file
    Ensuring content dependent on JavaScript is readable by AI bots
    Hreflang and entity optimization (Organization/Hotel schema, sameAs, Wikidata)
    Setup of Google Search Console and Bing Webmaster Tools

  • What Are We Measuring?

    We monitor your brand’s performance in AI-generated responses based on a set of queries defined each month:

    Mention: How frequently your brand appears in the responses
    Share of Voice: Your visibility relative to your competitors
    Sentiment: The tone in which your brand is described
    Average Rank: Your average position within the recommendations

    GEO Analytics Dashboard: You can track all these metrics in real-time via your own dedicated dashboard, without having to wait for a formal report.

  • Supported Platforms and Languages

    Platforms: ChatGPT, Gemini, Google AI Overviews, and AI Mode

    Languages: Turkish, English, German, Russian

When searching for hotels, your potential guests are now turning to ChatGPT, Gemini, and Google AI Mode. With our Generative Engine Optimization (GEO) service, we strategically position your brand within these AI-generated responses, while providing you with an analytics dashboard that allows you to track the entire process with full transparency.
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Contact Information

AOSB 3. Kısım Mah. 40. Cad. Antalya OSB Teknopark No:4/Z01 Döşemealtı / ANTALYA

hello@dablyu.com +90 (553) 235 81 00
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