Having embarked on its digital marketing journey in July 2023, Yılmaz Optik quickly demonstrated a performance that made a difference in the sector. With the right strategy and data-driven approaches, user engagement was increased, digital visibility was strengthened, and a continuous upward trend began in online channels. Throughout 2024, we observed a significant increase in orders, and this growth continued in 2025. Moreover, while achieving this success, the advertising budget was reduced by 36.57% compared to the previous year. Despite this, ROAS increased from 4.22 to 7.5; meaning each advertising investment yielded almost double the return. The number of users visiting the site reached 207,535, purchase activity increased by 20%, and the user acquisition cost was optimized to 1.41 TL. Sales also confirmed this story. The number of products sold increased by 29.58% from 2023 to 2024, reaching 311, while in 2025 this number rose by 34.08% to 417. Total sales volume grew approximately 1.7 times over three years, clearly demonstrating the brand's impact in digital marketing. All these developments highlight Yılmaz Optik's investment efficiency and strategic success in digital marketing. Thanks to accurate targeting, effective campaign optimizations, and a data-driven approach, the brand achieved a strong transformation in digital channels and stood out in the sector. If you also want to accelerate your brand's digital transformation and make a difference in the sector, contact us; let's create a customized roadmap together and write your digital success story.
Thanks to its "Marketing Intelligence" approach that blends advertising technologies and engineering, Dablyu manages your digital marketing processes with a brand focus and accompanies you on your digital journey.
We are here to accompany your brand journey and contribute to your growth in the field of digital marketing with our experienced and dynamic staff in the fields of Web Software, E-commerce and Mobile Applications.
Contact us now by filling out the form.
Etiler Mah. 839 Sok. No : 17/205 Platin Antalya Plaza Muratpaşa / ANTALYA
hello@dablyu.com +90 (553) 235 81 00